I met a beautiful woman dressed in red.

She was a stylist and talked fashion, which is not my language.  I talk writing.

I have 5 of the same black t-shirts and 3 pairs of jeans that I wear daily.

“Like Obama and Zuckerberg”,  I say.

“You’ll see I wear only gray or blue suits,” [Obama] said. “I’m trying to pare down decisions. I don’t want to make decisions about what I’m eating or wearing. Because I have too many other decisions to make.” FC 

Mark Zuckerberg and Steve Jobs did the same thing.

Zuckerberg said he drew the always-wear-the-same thing philosophy from Obama and a certain other tech executive, Steve Jobs. Jobs wore blue jeans and a black turtleneck nearly every single day.  It provided him a signature style and daily convenience.

A writer, in my mind, is someone that wants to conserve all their creative and mental energy for their writing so eliminating style sounds like a great idea to me. Only I realized after talking to Alexandra, this may not be true at all. Maybe a writer could pay attention to style AND writing? 


When I met Alexandra, she looked beautifully styled but what I really noticed was the book she held in her hand.

“This is the book I wrote for my business. I’m in the middle of my second one”.

I wondered immediately how a stylist with impeccable taste and a fashion business has time and creative energy to dress up, run her company and do what so many have a hard time doing.

Write a book. 

Me in my black daily t-shirts. Everyone around me is sick of my ‘signature style’ and ‘daily convenience’ look so that I could have more mental energy for my writing. 

I decided to ask her how she did it, and she was thrilled to share her secrets with me.

It’s all recorded, and very inspirational. Here is the interview below. Feel free to listen and let me know what resonates with you and share it with your friends that want to write and complete their books.

If she could write and finish a book looking stunning in full fashion, you could probably too.

I can’t see myself in a red dress, but I would like to finish that romance novel I secretly started, and up my fashion sense just a little bit.

What book do you have in you? Is it a book for your business? A how-to book? A novel? Memoir? 

Take inspiration here and go for it. No matter what your style.

You can get instant access to  the recording of the interview I did with Alexandra by entering your name on the form below. Don’t worry, I don’t share this with anyone and you will get one or two posts a month from me. Enjoy.

If you want to write your own ebook look out for an email about this course opening soon!

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